Marketing book about generating word-of-mouth and viral attention for products and brands, relevant to startup founders looking for scrappy, high-impact marketing tactics on limited budgets.
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Buzzmarketing
Marketing book about generating word-of-mouth and viral attention for products and brands, relevant to startup founders looking for scrappy, high-impact marketing tactics on limited budgets.
https://www.penguinrandomhouse.com/books/202286/buzzmarketing-by-mark-hughes/
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